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Overcoming Structural Challenges: The Journey of Jamaican Music to International Recognition

For decades, Jamaican music has been recognised for its addictive riddims, infectious melodies, and thought-provoking lyrics. Despite its rich cultural past and the celebrated success of the music since mento. It might surprise you that Jamaican hit songs take a long time to attain international recognition, especially compared to big singles in the UK and the US in genres such as hip-hop and pop.

This disparity may be found in the sales data for some of Jamaica's most well-known songs. For example, six years after its first release in 2013, Karnium's "Nobody Have to Know" only achieved gold certification in September 2019. Similarly, although considered a classic in Jamaican music, Buju Banton's album "Til Shiloh" took 24 years to gain gold certification in 2019. READ MORE

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